Introducing: "VALENTINE'S STYLE TOOL KIT"

With Valentine's Day fast approaching, no one can really avoid thinking about their significant other at this time of year... or lack of. So, if you're a single guy, wishing you were not, then why not buy yourself a Valentine's gift this year, to help you along with your quest?

Like it or not, we all make assumptions about people based on their looks and this is especially true if you're on the singles scene. I'm afraid I don't much subscribe to the "but it's what's inside that counts" argument, so in order to get a head start in the dating game, over the next few days I will be introducing you to a variety of new services to improve your appearance, plus dating tips from the experts on how to make yourself irresistible to women!

Let's look at this analogy to illustrate why your appearance is important for dating:

If you went into a showroom to buy a car, you wouldn't automatically rush over to the rusty, mud splattered, car in the corner, exclaiming... "wow, what a superb engine it has, and how wonderfully reliable"! Yes, you may come round to this in the end, but initially I'd like to bet that you'd be drawn to the great looking, shiny, sexy, sporty little number, dripping in all the latest gadgets.

So now imagine, if the great engine-ed, reliable car in the corner was given a good scrub, a new spray paint, and came equipped with a sat nav and a set of spanking new tyres... wouldn't this be a lot more appealing, and give the shiny, sporty little number a run for it's money?!

Cut to our discussion on your appearance... which car would you be equivalent to? Your outer appearance is an ideal opportunity to visually communicate who you are to others, so why not grab that opportunity and make the most of it, so your potential dates, don't have to see past the "rust"? Also, it may seem silly, but looking like you care about yourself, gives women the confidence that you will care about them too.

All this week, in the lead up to Valentine's Day, we'll have top tips on how you can stride into the dating world with confidence - and will be introducing our new "Valentine's Style Tool Kit" with various packages for single guys, plus if you "like" us on Facebook, any time up until the end of February, you can get 10% off any of these new services!

Testimonial from Rohan after Wardrobe Edit and Shopping Trip:

"The admiring glances won't stop - age and sex no bar! In fact, everyone comes around at work to give me a good hard look every morning and see what I'm dressed in. I have become an expert at mixing and matching and manage to look different every day. I can't thank you enough - I feel so confident now and the vibes are so positive. Suddenly everyone wants to be with me, and I have to put them on hold!"